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GTM Data Layer Trigger Finder

Compare dataLayer pushes from GTM's Preview mode to find the unique parameters needed to build the perfect Custom Event trigger.

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How This Works

  1. Enable Preview Mode in Google Tag Manager and perform the actions you want to track.
  2. In the Preview panel's event timeline, select a Custom Event (e.g., `gtm_click`).
  3. Go to the **Data Layer** tab and copy the entire block of data.
  4. Paste the data layer objects you **WANT** to trigger on into the **"Positive Examples"** box.
  5. Paste data layer objects from similar events you want to ignore into the **"Negative Examples"** box.
  6. Click "Find Unique Parameters" to generate your GTM trigger conditions.
Need to analyze GA4 event logs from the console instead? Check out our GA4 Event Analyzer tool.
1

Positive Examples

Paste the Data Layer objects for events you WANT to trigger on.

Find parameters that exist in of the positive examples.
2

Negative Examples

Paste Data Layer objects for other events you DON'T WANT to trigger on.

Exclude parameters that exist in of the negative examples.